Testimonials

We recognise that the success of EmailLink is based on delivering successful business outcomes for our clients. Therefore it is important for us to have confidence in the quality of our services and understand the cultural significance of your audience. We believe we have the right mindset, commitment and work ethic to deliver on those outcomes for all concerned.

Testimony to our work is the feedback we receive from our clients and the strength of our relationships with Government, media groups and the wider private sector.

Sydney Opera House

“The Sydney Opera House h a s used the CRC EmailLink service to distribute information to specific audiences for the past 10 months. As a major entertainment service provider, we are constantly looking for new channels to attract a broader audience to the Opera House.

Some of our events are of a specific ethnic interest which recently includes Indian, Chinese, African & Spanish performances. In the past we have found accessing these audiences difficult. Using EmailLink has provided a valuable service to the Sydney Opera House increasing our potential audience and facilitating direct access to specific groups to enhance the diversity of our potential audience.

EmailLink provides a trusted and respected distribution channel to penetrate potential audiences that may not be aware of our events. The results of using EmailLink have been very successful, with one performance increasing ticket sales by 27% a day after our e-ticket was sent by EmailLink.

Additionally, the Sydney Opera House often has particularly tight timeframes to turn around from booking an act to the first performance. In the delivery of their service they are extremely responsive and accommodating to meet our challenging requirements.”

History Council of NSW

“We approached the CRC to partner us in reaching non-English speaking communities to improve the participation of culturally and linguistically diverse groups in Historyweek 2007.
Historyweek is a state-wide festival of the History of NSW, now in its 11th year. In 2007 - the History Council of NSW had the specific objective of increasing the participation of culturally diverse organisations in the event.
CRC undertook an emailing to their entire database on our behalf. This resulted in the participation Assyrian, Croatian, Macedonian, Maltese, Polish, Ukrainian and Serbian groups joining the Lebanese, Chinese and Italian cultural groups who participate annually.
We are confident that, having extended our reach to the culturally diverse organisations of New South Wales, through our partnership with the CRC, that we will be able to continue to build the diverse nature of the event in 2008 and in subsequent years.”